18%

18%

Increased portal adoption

Increased portal adoption

22%

22%

Improved client satisfaction

Improved client satisfaction

7%

7%

Reduced client support requests

Challenge

Challenge

Client relationship data was siloed across emails, CRMs, and presentations, limiting transparency and reducing engagement.

Client relationship data was siloed across emails, CRMs, and presentations, limiting transparency and reducing engagement.

Key Features

Modular "Life at MBRDI" section with culture cards & employee voices

Innovation showcases: R&D projects, patents, and digital twin concepts

Careers hub tailored to tech professionals and engineering graduates

Global news integration & CSR highlights

Key Features

Strategy

Strategy

Unified Dashboard: Brought account health, project updates, and communications into one hub.

Predictive Insights: Added churn risk scores and upsell opportunities.

Engagement Tools: Enabled clients to track progress, KPIs, and feedback loops directly.

Personalization Layer: Customized content and dashboards per client portfolio.

Seamless CRM Sync: Integrated with Salesforce for live updates.

Unified Dashboard: Brought account health, project updates, and communications into one hub.

Predictive Insights: Added churn risk scores and upsell opportunities.

Engagement Tools: Enabled clients to track progress, KPIs, and feedback loops directly.

Personalization Layer: Customized content and dashboards per client portfolio.

Seamless CRM Sync: Integrated with Salesforce for live updates.

My Role

My Role

Led journey mapping workshops with account managers. Designed responsive portal UI and interaction flows. Worked with CRM teams on data integration strategy.

Led journey mapping workshops with account managers. Designed responsive portal UI and interaction flows. Worked with CRM teams on data integration strategy.